Trashy AdSense Sites Ruin It For The Rest Of Us

Was reading Perry Marshall’s email today, in which he was talking about click fraud, and he mentioned this:

“..You know what’s way worse than click fraud
though? Trashy AdSense sites.”

If you have no idea what Perry’s talking about, have a look at the image below:

Trashy Adsense Site 1

Now I think it’s rather obvious that this webmaster has no other intention for his site other than to coerce visitrs to click on his Adsense links. He has 4 adsense ad units on the same page, not to mention one that probably has the wrong codes.

Here is another example. This site is a little less obnoxious and it seems that he’s an affiliate of my Internet Telephony Secrets, but it’s still considered a trashy adsense site.

Trashy Adsense Site 2

Now, I have nothing against these sites or how they choose to make money. They might even make more AdSense revenue than I do. But here’s the thing: sites like these ultimately damage the quality of advertising.

This is the reason why AdWords now allows you create seperate Content Ads and Search Ads. They even allow you to choose which sites you want to advertise on.

If you’re advertising on AdWords, make sure you stop you Content Ads campaign and choose which sites you want to advertise on. If you ad ends up on a site like this, the quality of your clicks is very, very low and you’re just throwing money down the drain…

So far Google tries to work around the problem and create some sort of harmony between AdWords and it’s twin AdSense. But how long can they do this? When it gets to a point where AdSense creates a limp fighter out of AdWords, what will they do? Pay even lesser on AdSense?

Hmm….



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Comments

  1. gobala says:

    Yes, but I’m sure Traffic Equalizer can be used as well to build real, quality content sites. It’s just that when people get a hold of software like that they tend to look for short cuts.

  2. Sunny Tan says:

    These trashy sites work for them(webmasters) provided they can reach pretty high in terms of search ranking.

    Once they are there, the amount of clickthroughs can be very high considering the only options to get away from those trashy pages is either the “X” button or clicking on any of those ads.

    No thanks to the software like TE which encourages more of these junk sites.